Marketing Manager – Spanish Market

About the role

As a Marketing Manager (Spanish) you will shape bet365’s presence in Spain through tailored media strategies and impactful campaigns. Based in Gibraltar (or Malta), you will work within the Brand Marketing team to support commercial growth and strengthen the brand’s positioning in the Spanish market.

Key responsibilities

• Develop and execute media plans and campaigns specifically for the Spanish market.
• Manage media buying across television, digital, radio, OOH and sponsorship channels.
• Collaborate with agency partners and internal stakeholders to ensure creative excellence and KPI delivery.
• Oversee large budgets, supporting investment planning and efficient accounting processes.
• Analyse campaign performance, generate actionable insights and optimise future activities.
• Support the development of professionals across the wider Brand Marketing team.

Required profile

• Fluency in Spanish with excellent written and verbal communication skills.
• Commercial experience in sports sponsorship, media planning and media buying, preferably within the gambling industry.
• Strong brief‑writing and creative judgement, with a collaborative and proactive approach.
• Data‑literacy and ability to select measurement metrics and produce actionable insights.
• Proven track record of developing, executing and analysing brand and direct‑response marketing campaigns.

Required skills

• Media planning and buying expertise.
• Budget management and agency relationship handling.
• Data analysis and insight generation.
• Brief development and creative direction.